Apple Computer on Monday said its iTunes online service has sold a million videos in under 20 days, sending shares up almost 5 percent.
iTunes, the most popular online music store, began selling about 2,000 music videos and episodes of ABC’s “Desperate Housewives” and “Lost” for $1.99 on October 12.
The debut coincided with the launch of a new generation of Apple’s iPod digital music player that can play video on its 2.5-inch color screen.
Technology, media and Wall Street analysts are eyeing Apple’s performance for validation that a market for legal downloading of videos exists.
Topping the list of big sellers were music videos by Michael Jackson, Fatboy Slim and Kanye West, as well as episodes of ABC shows.
I’m frankly amazed.